The Unfortunate Reality of YouTube Subscribers
The YouTube platform is a popular destination for content creators to share their work with the world. Every day, millions of viewers flock to the site to watch videos, and many of them will hit the subscribe button to show their support. However, what many content creators don’t realize is that the number of subscribers they gain is not always indicative of the true number of people who have seen their video.
The Hidden Number of Unsubscribers
When a content creator checks in on a video a few days after it has gone live, they can see the total number of subscribers gained. However, what they don’t usually get to see is the number of people who have unsubscribed from their channel after viewing the video. This hidden number can only be uncovered by digging into the back end of YouTube Analytics.
The Impact of Unsubscribers
Recently, one content creator discovered that they had lost 4.4 million subscribers. This is a staggering number, and it serves as a reminder of the impact that unsubscribers can have on a channel. Fortunately, the content creator still has 16.9 million subscribers, but this experience has been a sobering one.
The Value of Subscribers
It’s important to remember that subscribers are invaluable to content creators. They provide a steady stream of viewers for their videos, and they help to spread the creator’s work to a wider audience. As such, it’s important for content creators to nurture their subscribers and make sure that they are providing them with quality content.